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Marketplace
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Channel Resources
Articles from this Site
Frontier Communications Implements Progress DataXtend SI
Chordiant Launches Recommendation Advisor 6.1
Marketing Information Systems from a CPG Industry Perspective
Pitney Bowes Group 1 Releases New Version of Data Quality Platform
ITW Construction Products Goes Mobile with Maximizer CRM
White Papers
Making CRM Do Its Job
Managing CRM Data for Sales Performance
Got CRM? Small Business Guide for Small Business
Organic Customer Growth for Financial Services Institutions
Building Profitable Customer Relationships and Personalized Retention Strategies
Books
Customer Relationship Management Systems: ROI and Results Measurement
Enterprise One to One: Tools for Competing in the Interactive Age
The One to One Fieldbook: The Complete Toolkit for Implementing a 1To 1 Marketing Program
Data Mining Techniques: For Marketing, Sales, and Customer Support
The One to One Future: Building Relationships One Customer at a Time
Bridging The CRM Analysis Gap
This paper explores how a new type of analytic application, known as customer value management (CVM).For more information on related topics, visit the following channels:


