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Past Issue of DM Review Magazine

 
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February 2001 issue of DM Review magazine

EXECUTIVE INTERVIEWEXECUTIVE INTERVIEW

An Executive Interview: MicroStrategy
Michael J. Saylor, chairman and CEO, discusses the impact of analytics, narrow-casting and embedded intelligence on the company's mission, goals and product direction.


FEATURE ARTICLESFEATURE ARTICLES

A 10 Year Journey
By Ron Powell
To commemorate the tenth anniversary of DM Review, Ron Powell, publisher, traces the magazine's history and reflects on the changing technology landscape.
May the Force Be With You!
By Susan Osterfelt
For this special anniversary issue, several of our columnists reflect on the past 10 years. Their insightful commentaries provide an enlightening history of the industry.
Data Warehousing: Learning, Change and Promise
By Jane Griffin
For this special anniversary issue, several of our columnists reflect on the past 10 years. Their insightful commentaries provide an enlightening history of the industry.
A Retrospective look at Data Warehousing
By Bill Inmon
For this special anniversary issue, several of our columnists reflect on the past 10 years. Their insightful commentaries provide an enlightening history of the industry.
Data Warehousing: The Past 10 Years Have Been Quite a Ride
By Michael J. Schroeck
For this special anniversary issue, several of our columnists reflect on the past 10 years. Their insightful commentaries provide an enlightening history of the industry.
My, How Times Change! 10 Years of Data Warehousing
By Claudia Imhoff and Jonathan G. Geiger
For this special anniversary issue, several of our columnists reflect on the past 10 years. Their insightful commentaries provide an enlightening history of the industry.
10 Years of Information Quality Advances: What Next?
By Larry English
For this special anniversary issue, several of our columnists reflect on the past 10 years. Their insightful commentaries provide an enlightening history of the industry.
How Convergence Will End the SAN/NAS Debate
By Michael J. Alvarado and Puneet Pandit
Storage networking technology will add three significant capabilities to corporate network architectures, enabling reduced total cost of ownership and improved data management.
Enterprise Data Warehouses and the Network Effect
By Brent Lautenschlegar
Companies in almost any line of business can exploit the network effect to facilitate analysis and decision making based upon data blended from all major facets of an organization.
Predictive Customer Relationship Management: Gaining Insights About Customers in the Electronic Economy
By Harlan P. Crowder and Jamie Dinkelacker and Meichun Hsu
Predictive customer relationship management is rapidly changing the way companies make operational and strategic decisions regarding procurement, production, marketing and sales of products and services.
Web-Based Analytics Improve Decision Making
By Peter Hallett
Competitive companies are selecting Web-based analytics to manage, access and understand corporate data, thereby improving decision making throughout the organization.
Building a Business Rules System, Part 2 of 5
By Barbara von Halle
This article is the second of a five-part series. This installment aims to present the discriminating basics behind a business rules systems development methodology that lead to the design and implementation of true business rules systems.
Corporate Portals: The Value To Your Enterprise
By Jim Maza
Filtering and managing the overwhelming quantity of information has been a nearly impossible task, but companies are now embracing corporate portals to better manage knowledge and resources.

COLUMNSCOLUMNS

DAMA
Message From The President
By Michael H. Brackett

Notes From the Giga Advisor
What is the Value of Data?
By Lou Agosta

View from the Market
No Strings Attached: Going Wireless in the Enterprise
By Nancy Stewart

Customer Relationship Report
Privacy, CRM and ROI
By Melinda Nykamp and Carla McEachern

CEO Perspectives
Calculating Return on IT Investment A Pointless Effort?
By David A.J. Axson

Marketing Systems
Interaction Management FAQs
By David M. Raab

The CRM-Ready Data Warehouse
Personalized Customer Lifetime Value
By William McKnight

Data Warehouse Delivery
The Seven Deadly Sins Revisited
By Douglas Hackney

Meta Data and Data Administration
Meta Data Repository Project Plan: The Feasibility Phase
By David Marco

The BI Watch
Data, Data Everywhere...
By Richard Hackathorn


PRODUCT REVIEWSPRODUCT REVIEWS

 

Ameritrade Inc. Uses KnowledgeSTUDIO to Increase Marketing Effectiveness
ANGOSS Software Corporation - KnowledgeSTUDIO

 

DI-Diver Tracks Sales and Analyzes Profitability for Maytag
Dimensional Insight, Inc. - DI-Diver

 

TN Marketing Boosts Response Rate with Model 1
Group 1 Software, a Pitney Bowes Company - MODEL 1

 

Harris Microwave Communications Executives Use ProClarity OLAP Client to Make Proactive Business Decisions
Knosys Inc. - ProClarity

 

etrieve Assesses and Measures Customer Interactions with digiMine Services
Revenue Science - digiMine Services

 

SEWSS Enables Photronics to Standardize Statistical Analysis Tools
StatSoft, Inc. - STATISTICA

 

TeraMiner Provides Fast, Comprehensive Data Assessment for Retrograde Data Systems
Teradata, a division of NCR Corporation - NCR TeraMiner

 

Targetbase Improves Speed and Flexibility with Affinium Model
Unica Corporation - Affinium Model (formerly Model 1)

 

eBizinsights is Paluch & Associates' Performance Management Solution
Visual Insights - eBizinsights

 

San Diego County Sheriff's Department Saves Time with NetCharts
Visual Mining, Inc. - NetCharts

 

JWAVE Enables RDI to Create Flexible, Real-Time Display Environment
Visual Numerics, Inc. - JWAVE

FEATURE ARTICLESBEST PRACTICES

arcplan Helps to Put stealthCFO on the Radar Screen



From the Publisher

Dear Readers,

Welcome to our special 10th anniversary issue. Everyone at DM Review would like to thank you for your steadfast support. We could not have reached this important milestone without you. In the past 10 years, the information technology industry has been very dynamic, making our lives more exciting, more interesting, challenging at times and anything but boring. As new solutions and technology be-came available and the industry evolved, we provided coverage that assisted you in understanding the developments so you could make informed decisions to benefit your organization and, as they say, exploit the advances.

In this issue, you'll find a great collection of nostalgic commentary on the evolution of data warehousing and information technology. I have provided a feature article that reflects on how the technology landscape has changed and reminds all of us of the progress we've witnessed in the information age. For seasoned veterans as well as IT neophytes, this recapitulation of the industry's progress as reflected in the pages of DM Review will be very entertaining and informative.

I would like to thank all of our columnists and contributors, especially Bill Inmon and Claudia Imhoff whose expertise continues to guide the editorial direction of DM Review. Not only are they experts in the industry, but they are also two of the most credible and hardworking individuals I have ever met. I also would like to thank the entire staff of DM Review who make this publication a reality each month. Although I cannot thank everyone individually, there are number that deserve mention. The first is Jean Schauer, our editor in chief, who is an industrious and diligent leader for this magazine. Another individual that deserves special recognition is David Koch, our associate publisher, who has been instrumental in the overall direction of DM Review and the marketing success that we have achieved. I would also like to thank four individuals who are no longer part of DM Review. Their efforts played major roles in making DM Review what it is today. They are Shawn Rogers, Mary Jo Nott, Steve Markiewicz and Tracy Powell.

As I said at the beginning of this letter, our 10th anniversary could not have been achieved without you ­ our faithful readers! We appreciate your loyalty and look forward to at least 10 more years with all of you.




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