Portals eNewsletters Web Seminars dataWarehouse.com DM Review Magazine
DM Review | Covering Business Intelligence, Integration & Analytics
   Covering Business Intelligence, Integration & Analytics Advanced Search
advertisement

Resource Portals
Analytic Applications
Business Intelligence
Business Performance Management
Data Integration
Data Quality
Data Warehousing Basics
EDM
EII
ETL
More Portals...

Advertisement

Information Center
DM Review Home
Online Conference & Expo
Web Seminars & Archives
Newsletters
Current Magazine Issue
Magazine Archives
Online Columnists
Ask the Experts
Industry News

General Resources
Bookstore
Industry Events Calendar
Vendor Listings
White Paper Library
Glossary
Software Demo Lab

General Resources
About Us
Press Releases
Awards
Media Kit
Reprints
Magazine Subscriptions
Editorial Calendar
Contact Us
Customer Service

DM Direct Newsletter Archives

October 6, 2000 issue of DM Direct Newsletter

Overcoming the E-Commerce Paradox
by Robert Wenig
With online personalization and one-to-one marketing, knowledge is the key. Web insight should not mean simply measuring hits and traffic or tracking navigational paths because these "old metrics" aren?t shedding new light on business activities.

Warehousing Web Log Data, Part 3
by Ralph Hughes
This article is the third in a four-part series focusing on warehousing Web log data. In this installment, the author uses several comprehensive figures to explain the servings and sales orders dimensional model and usability cubes.

On the Marketing Frontier: Wireless and the Price of Tea in China
by Mark Price
Mark Price, one of DMReview.com?s new online columnists, uses this article to discuss the wireless revolution, what it means for marketers and how it can be leveraged to create and support a real-time organization.

News Briefs
by Rachel Rasmussen
Current announcements in the business intelligence and data warehousing industry including new products, mergers, acquisitions, trends and more.

FEATURE ARTICLESView past issues:


advertisement
Site Map Terms of Use Privacy Policy

Thomson Media

2005 The Thomson Corporation and DMReview.com. All rights reserved.
Use, duplication, or sale of this service, or data contained herein, is strictly prohibited.