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Home » DM Direct October 2007

DM Direct

Case Studies in Brief - October 19, 2007

How Media Companies Can Take Control of Power Performance Ad Revenue

All media companies are looking to monetize their digital information with both display advertising and performance advertising. Yet the manner in which media companies make money from these two online advertising models is quite different.

Business Analytics: The Perfect Fit for the Agile Enterprise

Competitive companies move quickly to turn out products and services targeting new markets. The movers in these companies are drilling daily for answers to complex problems.

Time and Time Again: Managing Time in Relational Databases, Part 12: Foreign Keys in Version Tables

This article completes the discussion of foreign keys in version tables.

Industry Vendors

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