The Complete Guide to Migrating an ISP to an ASP ISPs are now faced with a narrowing margin brought on by fierce competition, with little available differentiation in their offerings. In order to reverse this decline in profitability, ISPs have begun to expand services beyond bandwidth and connectivity, by adding remote hosting services such as outsourcing applications and electronic commerce. ISPs will need to offer new sets of services and tools to manage and reduce costs. These services will give ISPs a distinctive advantage over other ISPs, while creating the opportunity to entice a whole new type of client. The ISP market is not dying; its undergoing a transformation Welcome to the world of the application service provider (ASP). 1.
Learn About the ISP Market Conditions Now youll understand the drivers for migrating from an ISP to an ASP. 2.
Understand the ASP Service Layers Master the seven service layers to ease the transition to ASP services. 3.
Review Network Service Considerations Read about the network storage solutions, data backup and recovery, and error monitoring solutions, to name a few. 4.
Gain Confidence with Performance Enhancement Products Learn about Cisco Systems LocalDirector and Foundry Networks ServerIron, as well as solutions from other vendors. 5.
Know the Components of a Content Delivery Network (CDN) See how a CDN can increase the performance and reliability of content services, while lowering the total cost of ownership. 6.
Master ASP Security System Provisioning Now youll understand the importance of a security policy and its components, as well as critical prevention tactics and how to capture evidence. 7.
Learn About Service Level Agreements (SLAs). See how SLAs protect both the ASP and the consumer and set expectations. 8.
Design the ASP Infrastructure Be familiar with the design considerations of building an ASPfrom physical space and network equipment to hierarchy and topology design. 9.
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About the Author
Sean Thurston (CCDP, CCNP, MCSE, MCP+I) is a Senior Solution Architect with EngineX Networks Inc. He provides network and data center design solutions for large-scale deployment. His specialties include implementation of multi-vendor routing and switching equipment and XoIP (everything over IP) installations. Seans background includes positions as a Technical Analyst for Sprint-Paranet and the Director of a brick and mortar advertising dot-com company. Sean is also a contributing author to Syngress Publishings Building a Cisco Network for Windows 2000, ISBN: 1-928994-00-8.
Ben Tsui (CCNP, CCDA, MCSE, MCP+I, MBA) is a Senior Network Engineer with EngineX Networks Inc. He designs telecommunications infrastructures and implements network devices as well as the provision of local loop for transport deployment. His specialties include research, documentation, and implementation. Bens background includes positions as Design Engineer for PacBell and a Network Engineer Specialist for SBC Datacomm.
Mark Egan (CCNP, MCSE, MCP+I, CNE) is a Senior Solution Architect for EngineX Networks Inc. He provides technical leadership for the Solution Architecture team as well as support for the design and implementation of customer networks. Marks background includes working for Sprint-Paranet as a Technical Analyst and as a Consultant for Exxon.
Aaron Davidson (CCNA) is a Solution Architect with EngineX Networks Inc. He creates infrastructure and data center design solutions. His specialties include security, load balancing, and implementation of various vendors equipment. Aarons background includes designing and securing several Silicon Valley dot.com ventures and working for numerous Internet service providers.
Kevin Murphy (CCNA, CSE) is the Director of Business Development for EngineX Networks Inc. Kevin is responsible for developing the partnerships and alliances required to support EngineX Networks advanced designs and deployments. Previously, Kevin served on the EngineX Design team as a Solution Architect and Engagement Manager. His areas of focus include VoIP, content networking, and VPN. He has also held various business development and sales positions within the Infrastructure segment. Kevin holds a bachelors degree in business administration from the University of Southern California with an entrepreneur emphasis.
Matt Lyons (CCIE #1133) is the Director of Solution Architecture for EngineX Networks Inc. Matt has over 20 years of experience working with networking and IP. He has worked for such early network pioneers as Ungermann Bass, SynOptics Communications, Network General, and Nestar Systems, the first company to network the Apple II. After more than 7 years at Cisco Systems, and leveraging his international consulting experience, he has joined EngineX Networks to build a Solution Architecture group that is focused on large-scale carrier network issues and design.