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The Balanced Scorecard: Translating Strategy into Action
 
 
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The Balanced Scorecard: Translating Strategy into Action (Hardcover)

by Robert S. Kaplan (Author), David P. Norton (Author) "IMAGINE ENTERING THE COCKPIT of a modern jet airplane and seeing only a single instrument there..." (more)
Key Phrases: core customer measures, strategic job coverage ratio, performance measurement systems focus, Metro Bank, Harvard Business Review, Kenyon Stores (more...)
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