DM Review | Covering Business Intelligence, Integration & Analytics
   Covering Business Intelligence, Integration & Analytics Advanced Search
advertisement

Resource Portals
Analytic Applications
Business Intelligence
Business Performance Management
Data Quality
Data Warehousing Basics
EDM
ETL
Storage
More Portals...

Advertisement

Information Center
DM Review Home
Online Conference & Expo
Web Seminars & Archives
Newsletters
Current Magazine Issue
Magazine Archives
Online Columnists
Ask the Experts
Industry News

General Resources
Bookstore
Industry Events Calendar
Vendor Listings
White Paper Library
Glossary
Software Demo Lab

General Resources
About Us
Press Releases
Awards
Media Kit
Reprints
Magazine Subscriptions
Editorial Calendar
Contact Us
Customer Service

SAS Named Business Partner for Compaq Zero Latency Enterprise Initiative

    Online News published in DMReview.com
February 6, 2001
 
  By Rachel Rasmussen

CARY, N.C., Feb. 6, 2001 ? SAS Institute, a leader in e-intelligence and data warehousing, announced that it has been selected as a business partner for Compaq Computer Corp.'s new Zero Latency Enterprise (ZLE) initiative, which promises a single, up-to-the-second view of customers and products.

SAS was one of the first software partners to be selected by Compaq for ZLE because its SAS(R) e-Intelligence and data mining solutions - which power the SAS Solution for customer relationship management (CRM) - are crucial to achieving the ultimate promise of the ZLE architecture and market-specific ZLE offerings: the integration of all applications, platforms and databases so that information about a transaction becomes available enterprise-wide the moment it occurs.

With a ZLE solution in place, companies will be able to respond instantly to any event in real time. Any transaction can be captured and delivered to AlphaServer or ProLiant systems running SAS' Enterprise Miner(TM) software, for example. In turn, information from this analysis can trigger instantaneous actions, such as personalized offers while the customer is interacting with the store via Web or phone, based on customized business rules and analysis.

"Today, SAS e-Intelligence, CRM and data mining solutions provide retailers, banks and telecommunications firms with the ability to better understand and predict online customer behavior and integrate this information with that from more traditional channels and customer touchpoints," said Graeme Woodley, SAS' senior vice president of business development and channel operations. "New Compaq ZLE solutions for these industries - with SAS e-Intelligence at their core - will help companies make sense of the huge volumes of data generated by e-business and e-commerce applications, and build and strengthen key relationships with their customers in real time."

For more information, please visit www.compaq.com and www.sas.com.


Rachel Rasmussen was a Web Editor of DMReview.com.



E-mail This Online News E-Mail This Online News
Printer Friendly Version Printer-Friendly Version
Request Reprints Request Reprints
Advertisement
advertisement
Site Map Terms of Use Privacy Policy

Thomson Media

2005 The Thomson Corporation and DMReview.com. All rights reserved.
Use, duplication, or sale of this service, or data contained herein, is strictly prohibited.