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Survey Reveals that Purchasing Managers Are Not Getting The Data They Need for Business-to-Business E-Commerce

    Online News published in
June 12, 2000
  By Rachel Rasmussen

San Jose, Calif., June 12, 2000 ? A survey of purchasing managers recently undertaken by, a leading e-research services company, reveals dissatisfaction with online procurement of the strategic components and raw materials that keep American businesses running. Although online purchasers of strategic components and raw materials expect to increase their purchasing by more than 60 percent during the next year, they are significantly less satisfied with the process than managers using traditional means. Their major complaints are slow response times and the lack of up-to-date information on order status.

According to Dave Trowbridge, senior analyst at, "This survey sounds like a wake-up call for B2B vendors who are venturing onto the Internet. Not only do these purchasing managers have considerable influence over vendor choice, but the survey results also indicate that vendor loyalty is weaker among online purchasers than among those using traditional methods."

The survey, which was conducted by the business intelligence/data warehousing research program of, found that purchasers of strategic components and raw materials want tools that compare product configurations. In addition, they want fast confirmation of product availability item-by-item and up-to-the-minute information on shipping status, late items and the expected delivery date.

For more information, please visit

Rachel Rasmussen was a Web Editor of

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